Nas & J.Cole Cover VIBE

Here’s the Nas & Cole version of VIBE’s “Summer” 2013 issue. Yesterday they unveiled the Robin Thicke/Janelle Monae version, and tomorrow we’ll see the Pharrell and Daft Punk image. You can click through to read the dual Q&A, but I thought these comments from Cole about lyricism were particularly interesting following the leak of Kendrick’s earth shattering “Control” verse last night:

Is hip-hop lyricism experiencing a renaissance now? What’s the state of the genre?

J. COLE: It’s heading into another golden era. It might not be there just yet, but it’s getting there. Look at the options you got right now. I remember around the time Hip Hop Is Dead was coming out, I knew why you was saying it. Rap was a fucking joke. It was a singles-driven market. But even when I was unsigned, I knew with what I was doing that this was gon’ turn around. I didn’t know at the same time that Kendrick was somewhere studying, going hard. Drake was somewhere studying, going hard. Niggas is getting back to caring about rapping again. And really taking this shit seriously, clowning niggas that’s wack. There’s a real divided line of niggas that can rap and niggas that just can’t. And you can get your money and it’s all good. We still respect you and we gon’ play your song. But when you look at these guys, way different.

ADDED: Behind the scenes footage from the cover shoot after the jump.


Previously: J. Cole ft. Nas – Let Nas Down (Remix) (Made Nas Proud)


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8 Responses to “Nas & J.Cole Cover VIBE”

  1. Free J Says:

    Basically what j cole said… Kendrick will make a song wit Dom but he gonna clown him and call him wak at the end of the day. But it’s all love

  2. Gob Bluth Says:

    ayo

  3. why? Says:

    Dom Kennedy<<<<
    Michael rocks<<<<
    Gibbs<<<<<
    Roc Marciano<<<<
    ^

    All these rappers have their lanes and just because they aren't on the billboard top 200 or getting on the top 10 on itunes don't mean they ain't achieved some kind of success. Looking at music that way is based on the old system that is fucking ridiculous because people measure whether artists made it or not if they sell a certain amount of units and that shit ain't right. Most people don't even buy music. It's like looking at polls on CNN and thinking they are always 100% accurate.

    Be grateful you can go on the internet and still find music being made today that sounds like it's from different era's.

  4. Ashin' Kusher Says:

    Coppin this cover on GP

  5. Gob Bluth Says:

    We still respect you and we gon’ play your song. But when you look at these guys, way different.

    ^

    it’s always been like this tho

    save for Pac & Big GOAT conversations always revolve around lyricists

    Take Snoop for example, a legend of course but i never heard him in anyones top 5

  6. Free J Says:

    i didnt say they dont have some kind of success…i jus said it aint that championship shit that FYPM talkin about, its mediocre and average for the majority of hip hop as a whole.

  7. Free J Says:

    it’s always been like this tho

    save for Pac & Big GOAT conversations always revolve around lyricists

    Take Snoop for example, a legend of course but i never heard him in anyones top 5

    ^^^

    i figured this out earlier this year…hated 2 chainz and riff raff among others and thought they sucked. then i realized their jus entertainers and they’re good at what they do. i wouldnt put them in the same bracket as actual lyricists tho…never that.

  8. infared Says:

    lol perfect timing posting this up eskay.

    it’s not some deep, mystery on why times have changed.

    back in the rakim, krs-one, days their wasn’t as much money being thrown around. so rappers did it for the love. even in the 90′s their was still some money being thrown around and record sales were at a all time high so rappers could AFFORD to still be lyrical.

    in this day and age with all the piracy going on rappers main income is from touring. so in other words, you have to make shit people are going to want to hear at concerts/clubs. nobody wants to hear some lyrical conscience shit at the club/concerts lol waka flocka’s dumbass even admitted that’s why he don’t give a fuck about lyrics..

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