Video: Jay-Z x Absolut “NY-Z” Documentary

Here’s the full 14 minute documentary that Hov shot with photog Danny Clinch and Absolut Vodka. Full press release after the jump.

ABSOLUT® VODKA UNVEILS “NY-Z” – A SHORT FILM FEATURING LEGENDARY ARTIST AND NATIVE NEW YORKER JAY-Z

Director Danny Clinch and Hip-Hop Icon Pay Tribute to New York City with Black & White Short Film; Latest Creative Collaboration from World’s Most Iconic Vodka

NEW YORK (March 22, 2010) – Today, as part of an ongoing creative collaboration with JAY-Z and Madison Square Garden (MSG), ABSOLUT® VODKA introduces “NY-Z” – a 14-minute short film featuring JAY-Z and directed by popular music and culture photographer Danny Clinch. Featuring exclusive footage of JAY-Z and John Mayer as they prepare for the September 11 benefit concert at MSG, NY-Z offers a rare glimpse into the life of native New Yorker Shawn “JAY-Z” Carter as he discusses his hometown and what it means for an artist to “arrive” with a performance at the world’s most famous arena. The short film is available for viewing at facebook.com/ABSOLUT.

In September 2009, ABSOLUT and Madison Square Garden announced the ABSOLUT CONCERT SERIES, a sponsorship dedicated to giving music fans the ultimate concert experience through a series of high-profile performances – ranging from rock and roll to country. To kick off the series, JAY-Z put on a one-night-only concert on September 11 with surprise guests, (among them Mary J. Blige, Kanye West, Beyonce and Rihanna), to benefit the New York Fire and Police Widow and Children’s Benefit Fund.

NY-Z paints a rare portrait of the hip-hop icon, with unprecedented access to JAY-Z the days and moments leading up to, and after, his legendary benefit concert. Danny Clinch gives viewers an intimate glimpse into JAY-Z’s childhood, his motivation as an artist, his passion for music, and his muse, New York. The film marks yet another unprecedented collaboration for the spirits brand in a long line of artistic partnerships dating back to the 1980s when ABSOLUT engaged pop culture icons, such as Andy Warhol and Keith Haring.

“NY-Z is a great product of the collaborations behind the ABSOLUT Concert Series,” Danny Clinch, Director of NY-Z said. “As the director, the creative spirits behind ABSOLUT and two iconic NY brands, JAY-Z and MSG, allowed for such a natural and seamless foundation, that the rest was really about celebrating New York through JAY-Z’s eyes and exploring the notion that you have truly ‘arrived’ as a performer when you are playing at the Garden.”

NY-Z was shot by ABSOLUT agency of record TBWA, in black and white in New York. For more information about NY-Z, visit Facebook.com/ABSOLUT

Previously: Jay-Z’s Absolut NY-Z Documentary Trailer


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45 Responses to “Video: Jay-Z x Absolut “NY-Z” Documentary”

  1. Eastern_Digital aka Nahright's Fantasy Football champ Says:

    FREE THE SHILVER SHURFER!!!

  2. ridalen Says:

    THEY BLURRED WALE’S FACE!!!!!!!!!!!!!!!!!!!!!!

  3. hl Says:

    wtf is this?

  4. AmpGeez a.k.a. Smoke Greene Says:

    This nigga’s shtick is tired.

  5. young hov Says:

    HOV!

  6. Shooter Says:

    seems like we’ve already heard everything this dude has to say

  7. KzA aka Roberto Commente Says:

    *icebergs it up*
    *presses play*
    *masterbates*

  8. hl Says:

    seems like we’ve already heard everything this dude has to say

    ^This…Let me guess, he’s big enough to play the Garden and doesn’t write his lyrics.

  9. YEAH RIGHT Says:

    shawn knowles eskays lollipop

  10. RIOTLIFE Says:

    Let the hova hate begin…

  11. Harlem World Says:

    Biggavell is coming (echoes x3)

    The wave goes on…. (echoes)

  12. Harlem World Says:

    The Wiz show at the Fillmore is sold out.. I cant find fuckin tickets anywhere. This is crazy

    ^^
    I told nahggas months ago to put that date in ya calendars..I got mine. You know whole DD172 will be there too.

  13. Harlem World Says:

    Please change post..I dont even want to acknowledge Camels existence. I boycotted that satanist a long time ago.

  14. Cashmere Cavalli aka Debonair Cavalier Says:

    i hope they finally drop PD 4 & 5

  15. chuks Says:

    man eskay i want to feel jay-z i’ve been listening to him since i was 26 i’m 29 now but damn!!! they play jay-z all day on the radio he has numerous tv appearnces it’s like jay-z mania! i love his music but his story is so played out i don’t wanna know about his life now let his music do the talking.

    also eskay check out this website
    http://www.guardian.co.uk/music/urban

    now and then they have some good articles

    oh yeah i’m from the london

    keep up the good work

  16. chuks Says:

    mistake

    been listening to jay-z since i was 16

  17. SuperCommenter BK Strong Says:

    LET THIS BITCH BREATHE!!! BROOKLYN STAND UP!!!

  18. SuperCommenter BK Strong Says:

    Harlem World’s playlist on his blog>>>>

  19. Fidel Cash Flow Says:

    Dope film !!

  20. Harlem World Says:

    *daps bk strong*

  21. A.Leo Says:

    lol at wale

  22. why? Says:

    Jay-Z has been dead since 2003. Only Shawn Carter exists now.

  23. Macson Escobar Says:

    WE NEED DA DAMN OFFICIAL ALBUM FROM MAX BIGGAVELI

    VIGILANTE SEASON LP

    A CLASSIC I HOPE

    PEACE YALL

    OWWWE

    ps: free da silver surfer’s muzik ! free biggavel ! free

  24. Harlem World Says:

    biggavell is coming (ll)……

    youve been warned….

  25. Eastern_Digital aka Nahright's Fantasy Football champ Says:

    How yall do that in the states tho?? What happens during the appeal? Is Max released on bail again?

  26. Harlem World Says:

    Hopefully Max the appeal board will see how little evidence there actually is. Its just that slore saying Max did this..Max did that…Max wasn’t even there..theres no phone records of Max contacting his brother or anyone else at the time of the murder. Plus Max is unlikely to be a threat to the outside world..realistically lol.

  27. Wakher Flocko COIS Says:

    Eastern_Digital aka Nahright’s Fantasy Football champ Says:
    March 22nd, 2010 at 7:03 pm
    How yall do that in the states tho?? What happens during the appeal? Is Max released on bail again?
    ——————————————

    he stays incarcerated while the appeal is pending, that is while he argues his case in chief again until a final decision is made.

  28. Harlem World Says:

    Wheres that article that was in Nah Lite about Max…the case was one big joke gone wrong

  29. Wakher Flocko COIS Says:

    Harlem World Says:
    March 22nd, 2010 at 7:06 pm
    Hopefully Max the appeal board will see how little evidence there actually is. Its just that slore saying Max did this..Max did that…Max wasn’t even there..theres no phone records of Max contacting his brother or anyone else at the time of the murder

    —————————
    anyone know what charges he was actually found guilty of?

  30. Eastern_Digital aka Nahright's Fantasy Football champ Says:

    anyone know what charges he was actually found guilty of?

    ^^
    conspiracy for murder, armed robbery

  31. Eastern_Digital aka Nahright's Fantasy Football champ Says:

    Wheres that article that was in Nah Lite about Max…the case was one big joke gone wrong

    ^^

    coolehmag.com/frontEnd/feature.php?i=47&s=91

  32. A-2-Da-D Says:

    Diggy just signed with Atlantic

    http://rapradar.com/2010/03/22/diggy-simmons-signs-with-atlantic-records/

    lol @ jojo’s bum ass

  33. Harlem World Says:

    Wheres that article that was in Nah Lite about Max…the case was one big joke gone wrong

    ^^

    coolehmag.com/frontEnd/feature.php?i=47&s=91

    ^^
    *daps*

  34. Marsden Olney Fenwick VI Says:

    damn that “fall for your type” track is on repeat….somethin about that 808 jus feels good (II), and son kills it..he shoulda kept that on the album instead of the “shut it down” track.

  35. ignite and imagery Says:

    Ill photography. Dope watching him rehearse with the band. Turns out you need all 88 keys to play Empire State of Mind. Sucks cause I only have 61. But check this vid of me playing his best song, Dead Presidents on piano while rapping my own verse. I do Feelin It, Changes by Pac and more. Watch at http://www.youtube.com/watch?v=V1k1gLFq-qw

  36. ttt Says:

    KILLA!

    … i mean HOV!

  37. BiGCaSH24 Says:

    Feels good to actually see n!gg@$ talkin about a Underground Harlem person on the Blogssssssss

    FREE MAX.B – HaRLEM WoRLD!!!!!!!!!

  38. Jay-Z x Absolut – “NY-Z” Documentary « Fresh-N-Proper Says:

    [...] nahright  March 22, 2010  fnp31 Categories: Hip-Hop, Knowledge, Music, [...]

  39. STandOut FT Says:

    Great collabo J is really dope!

  40. Video : Absolut “NY-Z” Documentary Ft Jay-Z | !ll Yeah Says:

    [...] (Via : Nah Right) [...]

  41. Jay-Z x Absolut “NY-Z” Documentary « Individual Sole Says:

    [...] via Nahright [...]

  42. GMLLZ Says:

    thats funny that they blurred Wale out backstage when Jay dapped him up

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  44. Ken Je Dat? Says:

    [...] De mannen van ABSOLUT(Vraag me niet wie ze zijn) schoten een 15 minuten lang durende documentaire over Jay-Z. De volledige pers bericht zal ik jullie besparen, want die is te lang! Wil je hem alsnog lezen? Klik dan hier! [...]

  45. Nah Right » Video: Cee-Lo Distilled (Trailer) Says:

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