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Video: Drake – Hotline Bling

Drake’s “Hotline Bling,” debuted on OVO Sound Radio the same day as his first Meek Mill response, then going on to become another of the 6 God’s runaway hits, gets an official video by Director X.

UPDATED: In a just released excerpt from their 100th issue cover story, FADER shares Drake’s thoughts on his obvious and acknowledged use of D.R.A.M’s “Cha-Cha” as inspiration for the song:

“You know, like in Jamaica, you’ll have a riddim and it’s like, everyone has to do a song on that,” Drake said. “Imagine that in rap, or imagine that in R&B. Imagine if we got one beat and every single person—me, this guy, this guy, all these guys—had to do a song on that one beat. So sometimes I’ll pick a beat that’s a bit, like, sunnier, I guess is the word you used, than usual, and I just try my hand at it. And that’s kind of what ‘Hotline Bling’ was. And I loved it. It’s cool. I’ve been excited by that sort of creative process.”

Previously: Drake Covers W Magazine’s Art Issue

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